{"id":3636,"date":"2021-09-30T15:56:41","date_gmt":"2021-09-30T13:56:18","guid":{"rendered":"https:\/\/cefam.fr\/?page_id=3636"},"modified":"2025-10-29T11:43:27","modified_gmt":"2025-10-29T10:43:27","slug":"business-track","status":"publish","type":"page","link":"https:\/\/www.cefam.fr\/en\/business-track\/","title":{"rendered":"Business Track"},"content":{"rendered":"\n<p>A program focused on management, finance, marketing, and entrepreneurship. With its strong international outlook and the opportunity to earn a dual degree in the U.S. or Canada, this track prepares tomorrow\u2019s leaders to succeed in a global and competitive environment.<\/p>\n\n\n\n<div style=\"height:33px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">3 Years to Build Your Foundation<\/h2>\n\n\n\n<p>During your first three years at <strong>CEFAM in Lyon<\/strong>, you\u2019ll develop a strong foundation in <strong>business, management, and general education<\/strong>, all taught <strong>100% in English<\/strong>. Classes are dynamic, participative, and designed to help you think critically, collaborate across cultures, and act with purpose.<\/p>\n\n\n\n<p>Professional experience is an integral part of your journey: you\u2019ll complete <strong><a href=\"https:\/\/www.cefam.fr\/en\/career-services\/internships\/\">two mandatory internships<\/a><\/strong>, gaining up to <strong>eight months of real-world experience<\/strong> in France or abroad before graduation.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">1 or 2 Years to Specialize and Go Global<\/h2>\n\n\n\n<p>After three years in Lyon, you\u2019ll choose the international path that matches your career ambitions:<\/p>\n\n\n\n<p><strong>Study in the United States<\/strong><br>Spend one year at one of <strong>CEFAM\u2019s six AACSB-accredited <a href=\"https:\/\/www.cefam.fr\/en\/universites-associees\/\">partner universities<\/a><\/strong> and earn an <strong>American BBA<\/strong> as your second degree.<\/p>\n\n\n\n<p> <strong>Study in Canada<\/strong><br>Join the <strong><a href=\"https:\/\/www.cefam.fr\/en\/universites-associees\/university-of-new-brunswick\/\">University of New Brunswick<\/a><\/strong> for one year and earn an <strong>AACSB-accredited<\/strong> <strong>Canadian MBA<\/strong>, combining academic rigor with hands-on business insight.<\/p>\n\n\n\n<p><strong>Continue at CEFAM in Lyon<\/strong><br>Stay in France for your 4th year and pursue the <strong>MSc program<\/strong>, earning a <strong>French State-certified Professional Master\u2019s degree<\/strong> in <strong>Marketing<\/strong> or <strong>Finance<\/strong>.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img data-dominant-color=\"6a8fbb\" data-has-transparency=\"true\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"875\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" src=\"https:\/\/www.cefam.fr\/wp-content\/uploads\/2025\/10\/92-OF-GRADUATES-find-a-job-within-6-months-of-graduation-9-700x875.webp\" alt=\"\" class=\"wp-image-34553 has-transparency\" style=\"--dominant-color: #6a8fbb; width:598px;height:auto\" srcset=\"https:\/\/www.cefam.fr\/wp-content\/uploads\/2025\/10\/92-OF-GRADUATES-find-a-job-within-6-months-of-graduation-9-700x875.webp 700w, https:\/\/www.cefam.fr\/wp-content\/uploads\/2025\/10\/92-OF-GRADUATES-find-a-job-within-6-months-of-graduation-9-768x960.webp 768w, https:\/\/www.cefam.fr\/wp-content\/uploads\/2025\/10\/92-OF-GRADUATES-find-a-job-within-6-months-of-graduation-9-180x225.webp 180w, https:\/\/www.cefam.fr\/wp-content\/uploads\/2025\/10\/92-OF-GRADUATES-find-a-job-within-6-months-of-graduation-9-480x600.webp 480w, https:\/\/www.cefam.fr\/wp-content\/uploads\/2025\/10\/92-OF-GRADUATES-find-a-job-within-6-months-of-graduation-9.webp 1080w\" \/><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:29px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Experience the American education model<\/h2>\n\n\n\n<div style=\"height:39px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">International Immersion<\/h3>\n\n\n\n<p>Experience an <strong>enriching student life<\/strong> at the heart of a <strong>multicultural campus<\/strong> with students from more than <strong>25 nationalities<\/strong>. From your very first year, <strong>100% of classes are in English<\/strong>, creating an authentic international environment that prepares you to work anywhere in the world.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">100% In-Person Classes<\/h3>\n\n\n\n<p>We believe your future is built <strong>not behind a screen<\/strong>, but through <strong>face-to-face learning<\/strong>, intercultural exchange, and meaningful connections with professors and classmates.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\">No Pain, No Gain<\/h3>\n\n\n\n<p>At CEFAM, success is built on <strong>commitment and personal support<\/strong>. Expect about <strong>40 hours per week<\/strong> of classes and individual study \u2014 a demanding rhythm that reflects real professional life and ensures <strong>success without borders<\/strong>.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">DUAL DEGREE<\/h2>\n\n\n\n<p>The Best of Both Worlds \u2013 a unique combination of a French degree focused on employability through hands-on professional skills, and a BBA that meets the high standards of the American education system, backed by AACSB accreditation. For 40 years, CEFAM has proudly pursued its mission: combining academic excellence with a global outlook.<\/p>\n\n\n    <div class=\"card-cont\">\r\n            \r\n        <div class=\"card-toggle\" data-aos=\"fade-up\">\r\n            <div class=\"card-header\">\r\n               <span class=\"chiffre\">\r\n                \r\n                   <span>01<\/span>\r\n               <\/span>\r\n                <a href=\"#\" role=\"button\" title=\"Open\">A French State-Certified Degree<\/a>\r\n            <\/div>\r\n            <div class=\"card-content\">\r\n                <p><!-- wp:paragraph --><\/p>\n<p>Upon completing the Business track at CEFAM, you earn a Level 7 degree officially certified by the French State, registered in the <a href=\"https:\/\/www.cefam.fr\/en\/about-us\/accreditation-recognitions\/rncp\/\">National Directory of Professional Certifications (RNCP)<\/a>.<\/p>\n<p>This means the degree:<\/p>\n<p><!-- \/wp:paragraph --> <!-- wp:list --><\/p>\n<ul class=\"wp-block-list\"><!-- wp:list-item --><\/p>\n<li>Is validated by France Comp\u00e9tences, the national public authority,<\/li>\n<p><!-- \/wp:list-item --> <!-- wp:list-item --><\/p>\n<li>Is equivalent to a Master\u2019s level (Bac +5)\u2014achieved in just 4 years,<\/li>\n<p><!-- \/wp:list-item --> <!-- wp:list-item --><\/p>\n<li>Offers recognition in the global professional world,<\/li>\n<p><!-- \/wp:list-item --> <!-- wp:list-item --><\/p>\n<li>Can be used to work internationally or continue further studies<\/li>\n<p><!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><\/p>\n            <\/div>\r\n        <\/div>\r\n                \r\n        <div class=\"card-toggle\" data-aos=\"fade-up\">\r\n            <div class=\"card-header\">\r\n               <span class=\"chiffre\">\r\n                \r\n                   <span>02<\/span>\r\n               <\/span>\r\n                <a href=\"#\" role=\"button\" title=\"Open\">An American or Canadian Degree<\/a>\r\n            <\/div>\r\n            <div class=\"card-content\">\r\n                <p><!-- wp:paragraph --><\/p>\n<p>Thanks to CEFAM\u2019s partner universities, students also earn an American or Canadian degree:<\/p>\n<p><!-- \/wp:paragraph --> <!-- wp:list --><\/p>\n<ul class=\"wp-block-list\"><!-- wp:list-item --><\/p>\n<li>BBA (Bachelor of Business Administration) or MBA, Awarded by an <a href=\"https:\/\/www.cefam.fr\/en\/about-us\/accreditation-recognitions\/aacsb\/\">AACSB-accredited<\/a> university, a globally recognized mark of excellence.<\/li>\n<p><!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><\/p>\n            <\/div>\r\n        <\/div>\r\n        <\/div>\r\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Courses<\/h2>\n\n\n    <div class=\"card-cont\">\r\n            \r\n        <div class=\"card-toggle\" data-aos=\"fade-up\">\r\n            <div class=\"card-header\">\r\n               <span class=\"chiffre\">\r\n                \r\n                   <span>01<\/span>\r\n               <\/span>\r\n                <a href=\"#\" role=\"button\" title=\"Open\">Year 1: Learn to think like an international student<\/a>\r\n            <\/div>\r\n            <div class=\"card-content\">\r\n                <p><strong>From the very start, you dive into the fundamentals <\/strong><strong>of business:<\/strong><\/p>\n<p>&gt; Introduction to Financial Accounting I<br \/>\n&gt; Principles of Microeconomics<br \/>\n&gt; English Composition I<br \/>\n&gt; Communication &amp; Academic Methodology<br \/>\n&gt; Basic Quantitative Foundations for Business I<br \/>\n&gt; Business Computer Applications<br \/>\n&gt; Foreign Language Module<br \/>\n&gt; Principles of Marketing<br \/>\n&gt; Introduction to Financial Accounting II<br \/>\n&gt; Principles of Macroeconomics<br \/>\n&gt; English Composition II<br \/>\n&gt; Introduction to Management Information Systems<br \/>\n&gt; Basic Quantitative Foundations for Business II<br \/>\n&gt; Introduction to Management<br \/>\n&gt; Introduction to Managerial Accounting<br \/>\n&gt; The art of American Public Speaking<br \/>\n&gt; Career Research &amp; Development<\/p>\n<p><strong>Mandatory 2-month internship<\/strong><br \/>\nGuided by the Career Research &amp; Development module, this internship provides students with their first professional experience. It includes a written report oral defense, and personalized support.<\/p>\n            <\/div>\r\n        <\/div>\r\n                \r\n        <div class=\"card-toggle\" data-aos=\"fade-up\">\r\n            <div class=\"card-header\">\r\n               <span class=\"chiffre\">\r\n                \r\n                   <span>02<\/span>\r\n               <\/span>\r\n                <a href=\"#\" role=\"button\" title=\"Open\">Year 2: Develop your hard skills<\/a>\r\n            <\/div>\r\n            <div class=\"card-content\">\r\n                <p><strong>The program explores the major economic, cultural, and social dynamics:<\/strong><br \/>\n&gt; Introduction to the Legal Environment of Business<br \/>\n&gt; Business Statistics<br \/>\n&gt; Introduction to Managerial Finance<br \/>\n&gt; American History<br \/>\n&gt; Organizational Behavior<br \/>\n&gt; International Marketing<br \/>\n&gt; Quantitative Techniques<br \/>\n&gt; Intermediate Macroeconomics<br \/>\n&gt; Intermediate Managerial Finance<br \/>\n&gt; American Literature<br \/>\n&gt; Intellectual Heritage<br \/>\n&gt; Dimensions of Diversity<br \/>\n&gt; TOEFL Preparation<\/p>\n<p>Your second year is meant to deepen technical knowledge and refine professional goals.<\/p>\n<p><strong>Optional 2-month internship<\/strong><\/p>\n            <\/div>\r\n        <\/div>\r\n                \r\n        <div class=\"card-toggle\" data-aos=\"fade-up\">\r\n            <div class=\"card-header\">\r\n               <span class=\"chiffre\">\r\n                \r\n                   <span>03<\/span>\r\n               <\/span>\r\n                <a href=\"#\" role=\"button\" title=\"Open\">Year 3: Enter the professional world, for real<\/a>\r\n            <\/div>\r\n            <div class=\"card-content\">\r\n                <p><strong>1 semester in class, 1 semester in the workplace.<\/strong><br \/>\n&gt; Art History<br \/>\n&gt; Environmental Science<br \/>\n&gt; International Business &amp; Ethics<br \/>\n&gt; The Legal Environment of Business<br \/>\n&gt; Issues in International Politics<br \/>\n&gt; International Finance<br \/>\n&gt; Career Research &amp; Development<\/p>\n<p><strong>6-month mandatory internship<\/strong><br \/>\nintegrated into the Career Planning &amp; Management module Complete with<br \/>\na written report, oral presentation, and personalized coaching.<\/p>\n            <\/div>\r\n        <\/div>\r\n                \r\n        <div class=\"card-toggle\" data-aos=\"fade-up\">\r\n            <div class=\"card-header\">\r\n               <span class=\"chiffre\">\r\n                \r\n                   <span>04<\/span>\r\n               <\/span>\r\n                <a href=\"#\" role=\"button\" title=\"Open\">Year 4 (Option 1): Live the American experience &#038; specialize<\/a>\r\n            <\/div>\r\n            <div class=\"card-content\">\r\n                <p><strong>Your final year is a full immersion at one of our prestigious U.S.<\/strong><br \/>\n<strong>partner universities. <\/strong><\/p>\n<p>This is where you choose your path and tailor your expertise to your career goals.<\/p>\n<p><strong>Majors available:<\/strong><br \/>\nMarketing \u00b7 Finance \u00b7 Entrepreneurship \u00b7 International Business \u00b7<br \/>\nManagement \u00b7 Human Resources \u00b7 Risk Management \u00b7 Logistics<br \/>\n&amp; Supply Chain \u00b7 Management of Information Systems \u00b7 Hospitality<br \/>\n&amp; Tourism Management \u00b7 Arts &amp; Entertainment \u00b7 Sports Marketing.<\/p>\n<p>You can even double major for a competitive edge.<\/p>\n<p>All courses count toward your French-American double degree,<br \/>\ngiving you the best of both worlds.<\/p>\n            <\/div>\r\n        <\/div>\r\n                \r\n        <div class=\"card-toggle\" data-aos=\"fade-up\">\r\n            <div class=\"card-header\">\r\n               <span class=\"chiffre\">\r\n                \r\n                   <span>05<\/span>\r\n               <\/span>\r\n                <a href=\"#\" role=\"button\" title=\"Open\">Year 4 (Option 2): Or Specialize in France<\/a>\r\n            <\/div>\r\n            <div class=\"card-content\">\r\n                <p><strong>Still fully immersed in the American-style <\/strong><strong>learning model<\/strong><\/p>\n<p><strong>TWO MAJORS TO CHOOSE FROM<\/strong><\/p>\n<p>Marketing Major:<br \/>\n&gt; Operations &amp; Supply Chain Management<br \/>\n&gt; Consumer Behavior<br \/>\n&gt; Advertising<br \/>\n&gt; Sales Management &amp; Negotiation<br \/>\n&gt; Data Management for Business Strategies<br \/>\n&gt; International Economics<br \/>\n&gt; Strategic Management &amp; Organizational Policy<br \/>\n&gt; Business Ethics<br \/>\n&gt; Digital Marketing<br \/>\n&gt; Marketing Research<\/p>\n<p>Finance Major:<br \/>\n&gt; International Economics<br \/>\n&gt; Strategic Management &amp; Organizational Policy<br \/>\n&gt; Business Ethics<br \/>\n&gt; Financial Planning &amp; Analysis<br \/>\n&gt; Intermediate Financial Accounting I<br \/>\n&gt; Operations &amp; Supply Chain Management<br \/>\n&gt; Intermediate Financial Accounting II<br \/>\n&gt; Sustainable finance<br \/>\n&gt; Information Technology for Finance<br \/>\n&gt; Portfolio Management<\/p>\n<p><strong>6-month graduation internship<\/strong><br \/>\nPart of the Global Career Development Internship, including a thesis, oral defense, and personalized guidance.<\/p>\n            <\/div>\r\n        <\/div>\r\n        <\/div>\r\n\n\n\n<div style=\"height:26px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>The Business Track at CEFAM<\/strong> is more than a program, it\u2019s a transformative experience that blends theory, practice, and international exposure.<\/p>\n\n\n\n<p><strong>Learn differently. Lead globally. Study the American way &#8211; at CEFAM.<\/strong><\/p>\n\n\n<div id=\"block_62354d169f91b72f2a8107c6fcfb7a19\" class=\"bloc-libre\">\r\n    \r\n    <h2>Ready to Start Your Journey?<\/h2>     <div class=\"text-container\">\r\n        <p>For more information or to contact our admissions team: cecile.maury@cefam.fr<\/p>\n                \r\n        \r\n            <\/div>\r\n\r\n<\/div>\r\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"A program focused on management, finance, marketing, and entrepreneurship. With its strong international outlook and the opportunity to earn a dual degree in the U.S. or Canada, this track prepares tomorrow\u2019s leaders to succeed in a global and competitive environment. 3 Years to Build Your Foundation During your first three years at CEFAM in Lyon,&hellip;","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":9,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","filesize_raw":"","footnotes":""},"class_list":["post-3636","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Business Track - CEFAM<\/title>\n<meta name=\"description\" content=\"Graduate with both a French and an American or Canadian degree: discover the possibilities of studying at CEFAM, a French management school\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cefam.fr\/en\/business-track\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Track - 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